Services

The right support, at the right price,
for where you actually are.

Every engagement starts with a free conversation. Here's exactly what I offer and what it costs.

Book a Free Discovery Call Jump to Pricing

Pricing Philosophy

A sliding scale means you choose.

Every service I offer uses a sliding scale because I believe your current financial situation shouldn't be a barrier to getting financial support.

Each tier shows a price range. You choose what honestly fits your reality — no documentation, no questions, no judgment. I trust you.

If you can pay toward the higher end, you help keep this work accessible for others who can't. If you need the lower end right now, that's exactly what it's there for. There's no difference in the care or quality of coaching at any point on the scale.

If even the lowest listed price is out of reach, reach out anyway. Let's talk.

The Sliding Scale

Lower end

Mid-range

Upper end

Same quality of coaching at every point.

Coaching Tiers

Find Your Path

All services provide financial education and coaching — not licensed financial advice. I'm a financial coach, not a licensed financial advisor.

Single Sessions

Grounding

The deep dive session

$200 – $400 sliding scale

1 Intensive Session · 3 hours

In-person session · Los Angeles

Money mindset exploration + emotional check-in
Collaborative budget build in YNAB (free trial included)
Personalized action plan + session notes
One follow-up email within 48 hours

Start Here

Branching

You already budget. Let's dive into the topics that matter to you.

$200 – $400 sliding scale

1 Intensive Session · 3 hours

In-person session · Los Angeles

Emotion-first exploration of the money areas you've avoided or want to understand
Advanced topic deep dive into 1–2 focus areas: credit strategy, tax-advantaged accounts, savings goal planning, and more
Goals optimization: financial goal mapping and an actionable plan
One follow-up email within 48 hours

Want ongoing support as you work toward your goals? Branching naturally upgrades to the Rooting or Flourishing bundles.

Branch Out

A budget without follow-through is just a spreadsheet.

Financial habits take an average of 66 days to become automatic. A single session can give you a great plan — but the Rooting and Flourishing bundles give you something more important: someone in your corner while you're actually living it.

“[Placeholder: I started the Rooting bundle right after a really rough month. When an unexpected expense hit mid-program, having a check-in already on the calendar made all the difference — instead of spiraling, we adjusted the plan together and I actually stayed on track. That kind of support changed how I think about money.]”

J.R. Rooting bundle client

Accountability Bundles

Compare what's included

Feature	Grounding	Branching	Rooting	Flourishing
Session format	In-person · LA	In-person · LA	In-person + Virtual	In-person + Virtual
Money mindset + emotional check-in	✓	✓	✓	✓
Collaborative budget build (YNAB)	✓	—	✓	✓
YNAB access included (no cost during coaching)	✓	—	✓	✓
SMART Goals + Financial Accounts worksheets	✓	✓	✓	✓
Personalized action plan + session notes	✓	✓	✓	✓
Follow-up email within 48 hrs	1	1	—	—
Weekly 15-min accountability check-ins	—	—	12	12
Monthly 30-min re-evaluation sessions	—	—	3	6
Unlimited email support	—	—	3 months	6 months
Advanced topic deep dive + goals optimization	—	✓	—	✓
Payment plan available	—	—	2 installments	3 installments

Community Garden

For students, recent grads & nonprofit workers

$150 – $300 sliding scale

3 months

In-person deep dive (2 hrs) Virtual biweekly check-ins (up to 15 min) Monthly re-eval: in-person or virtual (up to 30 min)

2-hour focused deep dive including collaborative budget build in YNAB (access included)
6 biweekly accountability check-ins
First month re-evaluation session
Unlimited email support throughout

Eligibility: Current students, recent graduates (within 3 years), and anyone working at a nonprofit or community organization. Just sign up using an email related to your institution or non-profit.

This Is Me

Workshops & Group Programming

Facilitated at Emerson College Los Angeles and With Love Projects

Available for colleges and universities, nonprofits, community organizations, and employee resource groups. Interactive sessions designed to build financial clarity and reduce money stress in group settings.

60-min overview workshop 2-hour interactive session Multi-session workshop series

Interested in bringing a workshop to your organization?

Get in Touch About Workshops

“Daniel is exceptionally adept at demystifying finance and its myriad barriers for those looking to develop agency around their incomes and spending habits. His holistic, supportive, patient, and relatable approach breaks down the steps needed for autonomy in palatable steps and tactics. Daniel’s insight, advice, and wisdom is thoughtful and encouraging; offering tried and true approaches to achieving financial wellness.”

Annie Associate Director for Student Wellness and Support Services, Emerson College Los Angeles

Common Questions

Frequently Asked Questions

What's the difference between financial coaching and financial advising?

Financial advisors are licensed professionals who manage investments and give specific financial product recommendations. I'm a financial coach, I help you understand your relationship with money, build practical budgets, and create habits that stick. Think of it like the difference between a personal trainer and a doctor. Coaching is about behavior, mindset, and accountability.

How does the sliding scale actually work?

Each tier shows a price range. You look at your current financial situation honestly and choose the number that fits — no paperwork, no proof, no judgment. If you can pay toward the higher end, you're helping keep this work accessible for others. If you need the lower end, that's exactly what it's there for. There's never any difference in quality of coaching at any point on the scale.

What if I need to cancel or reschedule a session?

Life happens. I ask for 24-hour notice when possible, but I understand things come up. Just be aware, less than 24 hours notice may result in a late cancellation fee.

Is coaching worth it if I'm already in debt?

I completely understand the fear to spend money when finances are tight. Working with a financial coach helps you understand the emotional and behavioral patterns that got you here. Together we work on addressing those root causes in tandem with practical steps to help get you out of debt.

What happens when my bundle ends?

That's a great conversation to have toward the end of your program. Some clients feel ready to fly solo; others choose to continue with individual sessions or a new bundle. There's no pressure either way, my goal is always your independence, not your dependence.

Do I need to pay for YNAB?

Not during our time together. YNAB access is included at no extra cost for the duration of your coaching engagement. Whether that's through a free trial or shared access on my accoun. After coaching ends, YNAB is $109/year (~$9.08/month) or $14.99 month-to-month if you'd like to keep using it. By then, you'll know whether it works for you. For more details on how access works per tier, visit my Approach page.

Do you offer payment plans?

Yes! The Rooting bundle can be split into 2 monthly installments, and Flourishing into 3. No additional cost — just a lower barrier to getting started.

Do I have to be in Los Angeles?

Yes — I currently work with clients in Los Angeles only. All initial deep dive sessions are in-person; this is intentional. Building your budget side-by-side, in the same room, is a different experience than doing it over a screen. Monthly re-evaluation sessions can be held virtually if you prefer, but we start together in person.

Can I start with a single session and move into a bundle later?

Absolutely. Grounding is a natural starting point for many clients — you leave with a real, working budget and a clear picture of your finances. If you decide you want ongoing accountability after your session, stepping into Rooting or Flourishing is a seamless transition. The same applies to Branching clients who want continued support after their deep dive.

How do I know which tier is right for me?

That's exactly what the free Discovery Call is for. We'll talk through where you are, what you're trying to achieve, and I'll give you my honest recommendation.

The right support, at the right price, for where you actually are.